Monday, January 9, 2012

Fannie Mae opts to now sell bulk REOs to investors as rentals...


This is the Govt's latest attempt to correct the housing crisis.  While it is a step towards being investor friendly, it is still somewhat restrictive in the way the property is to be utilized.  Fannie Mae and Freddie Mac are now allowing investors to buy bulk REOs to investors to convert them into rental property.  It will fill an increasing demand for rental properties in the marketplace.         

Unfortunately, it will more than likely not allow the properties to be resold for certain percentage of profit or allow the deed to be transferred within a certain amount of time.  I'm not sure if that is the case, as this has not been fully completed, but if this is anything like other propositions from Freddie and Fannie in the past, it will likely be the case.  I advise investors to keep a close eye on this.  It may have a severe impact on the way we do business.......



Turning foreclosures into rentals

 @CNNMoney January 9, 2012: 5:25 PM ET
foreclosures, rentals
The government wants to turn foreclosures into rentals.
NEW YORK (CNNMoney) -- Federal officials hope to launch a pilot program in early 2012 to convert government-owned foreclosures into rental properties.
The program, which was cited by Federal Reserve Chairman Ben Bernanke last week as one way to address the housing crisis, would sell foreclosed homes now owned by Fannie Mae (FNMA, Fortune 500) and Freddie Mac (FMCC, Fortune 500) to investors in bulk. The properties would then be converted into rentals.
The initiative began back in August, when the Federal Housing Finance Agency, the Treasury Department and the U.S. Department of Housing and Urban Development announced they were seeking suggestions on ways to dispose of repossessed homes now owned by Fannie Mae, Freddie Mac and the Federal Housing Administration.
In addition to getting the properties off the government's books, officials are hoping putting the homes back into productive use will stabilize neighborhoods and housing values. Also, it is looking to expand the supply of rentals, which are increasingly in demand.
The agency is not releasing details on how the rental program would work, instead saying it is "proceeding prudently but with a sense of urgency to lay the groundwork for the development of good initial transactions in early 2012."
Administration officials said they are continuing to work with the agency to develop the program.

Housing, stocks, gold and oil: Hot or not in 2012?

Until now, most foreclosed homes have been sold individually because investors have demanded bigger discounts to buy large numbers of properties.
But federal officials are warily eyeing the expected surge in foreclosures as banks ramp up their action against delinquent homeowners. The process had been stalled since late 2010 when banks' shoddy paperwork practices came to light.
There are close to 2 million homes in the late stages of delinquency, according to Lender Processing Services. Since foreclosed properties often sell below market value, they can wreak havoc on home prices.
Converting these homes to rentals can both help the neighborhood and minimize losses to Fannie, Freddie and the FHA, which hold about 250,000 properties, Bernanke told lawmakers last week.
He urged lawmakers to ramp up their efforts to fix the housing market, placing particular emphasis on the problem of vacant homes on the market.
"Restoring the health of the housing market is a necessary part of a broader strategy for economic recovery," he said. To top of page

Tuesday, January 3, 2012

QR Codes... Say it all without saying a word!

I have recently become infatuated with a simple, yet brilliant invention called the "QR Code" which stands for Quick Response Code.  It is a square bar code image, that when scanned, will display an image to the device it is scanned from.  A simple message can be displayed.  But, for savvy marketers, any website can be advertised from this quirky little invention!



Try this: If you do not already have the app on your smart phone, download a free bar code scanner app. This can be obtained through android, blackberry, or apple.  Once you have the app, scan the odd looking image above this paragraph.

It takes you directly to a website! If you have a personal branding website, you can add a QR Code for the web address and put it on your business card! It's great! Potential clients will have instant access to your profile, giving them an instant commercial about yourself.

More importantly, you can create links to properties that you are trying to market and consumers will have instant access to your property's criteria! Also, it can lead  them to other listings you may have that consumers may have otherwise not be exposed to!

I found a website that allows you to instantly create a QR Code for free.  Check it out! It is www.quirify.com.

When you go to the page, simply type the link or message you want the Code to promote.  It will create the Code and you can save it from the website, or even print it to hand out at open houses!